Congratulations to the Dixons Carphone team behind the recent Electronic Shelf Edge Labels (ESL) installation at Currys PC World in Watford.
Vestcom partnered with xplace and SES-imagotag, working jointly with the team from Dixons Carphone over six months to plan, design and install a system which has iRexM3 providing the integration layer, ticket creation and business logic.
A picture might be worth a thousand words, but there is something almost mesmerising about the impact of an ESL, both alone and in combination.
It is, possibly, the potent combination of form and function, aesthetic and retailtech. An ESL embodies technology right at the point where price and promotional tell a compelling story to a customer and sells at the shelf edge.
Could you harness the power of seamless pricing in real-time? Interested in learning how iRexM3 delivers all your pricing messages to the shelf-edge from a single data source? Email us and we’ll show you how seamless pricing in real-time can help you join the retail winners.